It is the same chocolate mug they ask for every morning. Then you turn the tub over and read the label.
Cadbury Drinking Chocolate is sugar with cocoa added to it. Bonjour Kids is cocoa bean powder, acacia fibre, monk fruit and bourbon vanilla, with 8 vitamins and minerals stirred through it, and it still tastes like the chocolate drink they ask for. From 63p a day.
The ingredients list on Cadbury Drinking Chocolate is four items long: sugar, cocoa powder, an acidity regulator, flavouring. Sugar is 73g of every 100g. Cocoa is the smaller part of the tub.
There is not a single vitamin or mineral on the panel. It is a treat that gets drunk at breakfast.
Powder only, before the milk goes in
18g is the serving printed on Cadbury Drinking Chocolate: three heaped teaspoons, stirred into 200ml of semi-skimmed milk. At 73g of sugar per 100g of powder, that serving carries about 13g. NHS free-sugars maximums, ages 4 to 6 and 7 to 10.
Three heaped teaspoons is the serving Cadbury prints on the tub. That is roughly 13g of sugar in the mug before the milk is anywhere near it.
The NHS puts the daily maximum for free sugars at 24g for a child aged 7 to 10, and 19g for a child aged 4 to 6. So the morning drink can account for most of the day on its own, and the day has not started yet.
Every now and then is fine. Every single morning adds up.
Bonjour Kids is cocoa bean powder, acacia fibre, monk fruit decoction and bourbon vanilla pod. That is the flavour. No added sugar, no additives, no preservatives.
Then 8 vitamins and minerals go in with it: B12, C, D3, E, K2, calcium, selenium and zinc, all from natural sources. Vitamins B12 and C contribute to the reduction of tiredness and fatigue. Vitamin D is needed for the normal growth and development of bone in children. Zinc contributes to normal cognitive function.
It is made in France and tested by Phytocontrol, an independent COFRAC-accredited French laboratory, for dosage and purity and for pesticides, heavy metals and allergens.
Milk, thirty seconds, a quick froth. Suitable from 3 years old.
The only thing that changes is what is in the spoon.
If it does not taste good they will not drink it. Here is what UK parents wrote after trying it.
“they think they are having a hot chocolate every day and I know they are getting added nutrients and vitamins daily”
BLP“It tastes authentic compared to other hot chocolate brands you get from a supermarket… Even I can enjoy it knowing it has its benefits!!”
Te“I feel I’m sending them off with goodness - win win”
Jody Bee
4.8 out of 5, from over 32,000 reviewsOn the flexible subscription
The guarantee and the free gifts attach to the flexible subscription. One-time orders are priced separately and do not include them.
A fussy child is a real risk, and it is the reason most parents do not try anything new at breakfast. So Bonjour carries the risk instead: 60 days to try it, and your money back if it does not get finished.
There is no lock-in either. You choose how often it arrives, and you can pause it, change it or stop it from your account.
Two months to find out whether they finish it.
It costs more than a tub of supermarket cocoa. On the 3-month plan it works out at 63p a day.
Discount and gifts shown are the tiers published on bonjourdrink.co for the flexible subscription. Prices, tiers and gifts are confirmed on the product page.
Rated 4.8 out of 5 on Trustpilot from over 32,000 reviews. Made and third-party tested in France.
54% off + free gifts